Ever Sign up for a Race Involving ‘Secret’ Maps and Selfies?

What’s the fastest way to get around New York City? Can a bike outpace a car in a race that stretches the borough? Register for Race the City Your Own Way and find out!

YOWPresented by Marmot and Paragon Sports, Race Your Own Way is a unique event testing your knowledge of New York City and social media savvy. On September 27, you’ll travel to nine secret locations—via the transportation of your choice—and upload photos from those spots to Instagram or Twitter using the hashtag #YOW. The first person to return to Paragon Sports after tagging all of the landmarks on their race day map will win a $2,500 shopping spree at Paragon, courtesy of Marmot. Second place receives a $750 gift card; third place gets $500. All registrants who successfully complete the race before 3 p.m. will receive a Marmot mug and a $25 Paragon gift card. It’s only $25 to register, and all proceeds go to the New York-New Jersey Trail Conference!

Space is limited, so call 212-255-8889 or register online. For full race details, visit www.paragonsports.com/yow/.

About Trail Walker

Since 1920, the New York-New Jersey Trail Conference has partnered with parks to create, protect, and promote a network of more than 2,100 miles of public trails in the New York-New Jersey metropolitan region. The Trail Conference organizes volunteer service projects that keep these trails open, safe, and enjoyable for the public. We publish maps and books that guide public use of these trails. The Trail Conference is a volunteer-driven nonprofit organization with a membership of 10,000 individuals and 100 clubs with a combined membership of 100,000 active, outdoor-loving people.
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One Response to Ever Sign up for a Race Involving ‘Secret’ Maps and Selfies?

  1. jerseyhiker says:

    At a time when social media has taken the “social” out of sociability; a time when people only communicate by texting; a time when social interaction via person-to-person conversation is at an all-time low, I am VERY disappointed to see our hiking community involved in even more social media. Unfortunately, I will have to sit out this one.

What do you think?